Monday, May 23, 2016

Implementation, Evaluation, & Control

Final Market Plan: Implementation, Evaluation, and Control
So this is where it really matters. Implementation, evaluation, and control, or basically, how would this work out in the real world and how we would be motivated to achieve our goals and success. In order to reach our high standards of success Phileas Fogg will implement extremely tight supply channels and customer relationships in order to provide the highest profit, steadiest product/workflow, and dependable service model. We will have meetings with our intermediaries very often and will cut those not pulling their wait or working up to Phileas Fogg's standards. We will not have some half-ran saloon disrespected and putting a damper on our designer brand. Phileas Fogg will stay up to date on social media and advertisements that identify with our target demographic. Basically "instead of throwing more one-way commercial messages at ad-weary consumers," (Pg. 142) we're going to try to reach out to people and be more involved with their daily lives and conversation.
I had my Cuban Stuffed Nachos prepared and I had a few of my friends who work at a bar, and even the bar manager, try my food. They all enjoyed it and said it tasted very good, it had a nice savory flavor that a lot of bar foods and snacks are loved for. I agreed that it would be nice alongside a drink because the heavy salt content would encourage a customer to buy more drinks.  They even asked if I would mind if they decided to put it on their menu. I took this as a sign of a good idea actually working out.

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